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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A) The ISP is recording a high number of spam trap hits and complaint rates from recipients.
B) Your open rates have dropped somewhat since last month.
C) Substantial (5%) increase in click-through rates on last week's promotional campaign.
D) Recipients are forwarding your emails to everyone in their address books.
E) Hard bounce rates are 10% or higher.

2. Which three precautions should you take before deciding to delete a column from a Responsys data source? (Choose three.)

A) Ensure that there are no Connect jobs updating the column to be deleted.
B) Ensure that there are no active campaigns referencing the column to be deleted.
C) Check to see whether the data column is being used by the customer for external analytics purposes.
D) Check to make sure there are no forms referencing the column.

3. A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriber receives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?

A) The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.
B) The purchase transaction is attributed to both email campaigns.
C) Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.
D) The purchase transaction is attributed to the first campaign that the recipient opened and clicked.

4. How can you share a copy of a campaign with key stakeholders at live launch time?

A) Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
B) Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
C) Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
D) Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
E) Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.

5. In which two situations should you republish a program after making a change or correction? (Choose two.)

A) You change the properties of one campaign in the program to launch another one with a different subject line and new creative.
B) You move a target timer from its original place before one event to after that event.
C) You modify one of the conditions in a filter being used in the program.
D) You add a second campaign to be evaluated using a performance switch to select a winning path based on open rate.

Solutions: